AATU a `Noble Wolf'
To create a food worthy of a virtuous and respectable following, a decent and honourable name is required. AATU means Noble Wolf and is of Finnish origin, a Nordic country known for its wolf inhabitants. Mother nature evolved dogs and wolves as carnivores or `meat eaters¿ - animals deriving their energy and nutrient requirements mainly from meat protein. This is the prime reason for formulating AATU, a unique 80/20 diet with a bespoke combination of 8 vegetables, 8 fruits, 8 herbs and 8 botanicals & spices. AATU is so highly concentrated it requires 2.5kg of raw ingredients to make 1kg of finished product. It is free of grain, white potato and gluten (a composite known to cause allergic reactions). AATU is handcrafted in small batch recipes and naturally made without artificial colours, without artificial preservatives, without artificial flavours and without GM ingredients.
AATU will be one of the best products your dog has ever tasted. Don't take our word for it though, let your dog show you the difference.
Proudly made in Britain using British meats which are fully traceable back to origin.
From an Ethically Awarded independently owned British company.
Handcrafted in small batch recipes.
Single Protein 80/20 diet to minimize allergic reactions.
Freshly prepared, preservative free meat.
`SUPER-8' - Fruits, Vegetables, Herbs, Spices & Botanicals provide nutrients vital for health and maintenance.
Grain, White Potato & Gluten Free to minimizing allergic reactions.
Concentrated formula for lower maintenance feeding.
25kg raw ingredients goes into creating 10kg of finished AATU! For 1kg of finished product we use 2.5kg of raw ingredients.
Glucosamine, Chondroitin & MSM for healthy joints
Probiotics (Enterococcus Faecium) as an aid in the establishment, maintenance and restoration of a balanced intestinal microbiota in dogs
Made without artificial colours, artificial preservatives, artificial flavours and GM ingredients.
A Complete Balanced Food For Adult Dogs
80% Chicken (50% Freshly Prepared Deboned Chicken, 30% Dried Chicken),
Sweet Potato, Chick Peas, Peas, Lucerne, Chicken Stock, Salmon Oil, Carrots,
Tomato, Chicory, Tapioca, Apple, Pear, Cranberry, Blueberry, Mulberry,
Orange, Bilberry, Cowberry, Parsley, Peppermint, Spirulina, Seaweed,
Oregano, Sage, Marjoram, Thyme, Chamomile, Rosehip, Stinging Nettle,
Yucca, Marigold, Aniseed, Fenugreek, Cinnamon, Hip & Joint Care
(Glucosamine 350mg/kg, MSM 350mg/kg, Chondroitin 240mg/kg)
No added synthetic colourings, flavourings or preservatives
Protein 32%, Fat Content 16%, Inorganic Matter 7%, Crude Fiber 3%,
Moisture 8%, Omega6 3.4%, Omega3 1.1%
Nutritional / Technical Additives: (per kg)
Enterococcus Faecium SF68:NCIMB 10415 at 1,000,000,000 cfu –
As an aid in the establishment, maintenance and restoration
of a balanced intestinal microbiota in dogs.
Vitamins: Vitamin A 17,310 iu, Vitamin D3 1.540 iu,
Vitamin E 480 iu
Trace Elements as Compounds: Ferrous Sulphate Monohydrate
641mg, Zinc Sulphate Monohydrate 534mg, Manganous Sulphate
Monohydrate 105mg, Cupric Sulphate Pentahydrate 38mg,
Calcium Iodate Anhydrous 4.72mg, Sodium Selenite 0.53mg
Dog weighing up to
40kg+: 270g- 450g.